Our Story


Kasi & Jerry



Simply Soft Boutique is ran by my husband (Jerry) and me (Kasi), with support from our two amazing sons. Simply Soft started with a dream. A dream to run our own business and to bring quality stylish products to women everywhere.

Here at Simply Soft we know that beauty starts on the inside, then shines outwards. We strive to carry products that are comfortable and that helps you express yourself. Jerry & I have a passion for bring simple but stylish clothes for the everyday women.